FAQs
Frequently Asked Questions, Explainers and Best Practice Recommendations for Advertisers and Publishers.
- Q. What is a Permutive Vault?
- Q. Which IDs can be used to match data between Vaults?
- Q. How does Permutive keep Vault data secure and private?
- Q. Why does Permutive need my DSP buyer seat ID?
- Q. What is a data sketch?
- Q. How long does it take from upload of data to activation?
- Q. What are Interest Based Cohorts?
- Q. What is the methodology behind Cohort definitions?
- Q. Can I change the Interest Based Cohort definitions?
- Q. How can I add or remove users?
- Q. How do I access the Connections tab?